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Watch the "The Secret to Boosting Your Bottom Line With Social Marketing" Replay!
From Crowd Factory & Gleanster
Recorded on December, 15, 2011
Marketers know they need to leverage social media to their advantage but most don’t know how to do it in a way that drives real results. And, for many, the ability to track and measure the ROI of social initiatives remains more an art than a science. Some companies, on the other hand, have figured out how to infuse an effective social component into all of their marketing activities and are using next-generation analytics and reporting tools to monitor actual business outcomes. In this webinar Jeff Zabin, research director at Gleanster, dissucss how to:
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| Gleanster's Jeff Zabin | Crowd Factory's Alexander Mouldovan | |
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Jeff will also be explaining how Top Performers are achieving their desired business objectives around social media marketing, based on the experiences of more than 300 companies. He shares best practices for putting not only the right technologies in place but also the right organizational resources, business processes, and performance metrics. Joining Zabin is Alex Mouldovan, Chief Product Officer at Crowd Factory, who will share his deep insights working with some of the leading brands at the forefront of social marketing. Joining Zabin is Alex Mouldovan, Chief Product Officer at Crowd Factory, who will share his deep insights working with some of the leading brands at the forefront of social marketing. |
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